Internet Marketing

Our Goal

To build brand awareness, improve customer service, and achieve retention through the utilization of internet marketing and social media platforms. The M David Katz Company works with Business Owners, Marketing Managers, and Marketing Teams to solidify, manage, and streamline Internet marketing efforts.

Strategic Level

We work with Business Owners and Stakeholders to define Business Goals and Key Performance Indicators (KPIs). Every Internet and Social Media Marketing campaign should support the overall business goals.

We research and identify untapped opportunities where there is room for market dominance.  Once market positioning has been identified a set of recommendations is developed that identifies immediate and long term opportunities available.

Our Internet Strategist and Market Analyst Team at The M David Katz Company provide extensive research and key data which not only benchmarks your organization’s online presence but also eliminates the guess work out of where the most profitable marketing opportunities reside.

We help you capitalize on opportunities that are often overlooked, are fast to implement and easy to track.  Through continuous strategy refinement in conjunction with stakeholders a set of aggressive milestones, timelines, and processes will be established to ensure future growth.

Tactical Level

We begin working with Marketing Managers as a detailed implementation schedule is developed and as the Online Marketing Strategy evolves.  On a regular basis (weekly, monthly, or quarterly) the successfulness of the campaign will be evaluated and modified.

The M David Katz Company works alongside Marketing Managers to define roles, responsibilities and desired marketing outcomes.

Operational Level

Our team is able to work in coordination with or independent of your internal marketing team.  We develop and implement an accountability process to assist Organizations in achieving success through effective working relationships and personal accountability.

Our objective it to empower our clients’ marketing personnel and assist them in achieving a more powerful and effective sales structure. We provide them with all the necessary tools to complement traditional marketing efforts.

Online presence is more critical today than it has ever been before and will continue to grow in importance as technology advances.