by Sandi Burnside | Knowledge Exchange
Do you want to bring in more revenue? Of course you do! The question becomes, how do you achieve that goal? It is widely accepted that there are three things you can do. 1. Get more clients 2. Increase amount of average sale 3. Increase frequency of...
by Mark Katz | Knowledge Exchange, Success Stories
One of the keys to a successful business is maintaining integrity with yourself, your staff, and your clients. This makes perfect sense, sounds straightforward and logical, and of course you want a business that operates at a high level of integrity and...
by Joe Malinowski | Business Strategy, Internet Marketing, Knowledge Exchange
The “Colbert Bump”, because it’s where you go, who you meet, and who talks about you that does your marketing. This post was inspired by Dr. Stephen T. Colbert D.F.A., who was recently noted as one of the most influential persons in media by New York Magazine. The...
by Mark Katz | Knowledge Exchange, Success Stories
Hello all, Today marks the end of the Mall era. We’ve spent 8.5 years here. Though it wasn’t aesthetically awesome (ok, it was pretty awfulJ) it served the purpose well as we continued to grow and evolve. Believe it or not, we at one time or another occupied every...
by Mark Katz | Knowledge Exchange, Success Stories
We had the pleasure of hearing Tod Leiweke tell us about his journey through the management of professional sports. The question was asked by the audience: “What is a lesson you are willing to give to us based on your experiences?” “Passion. Fortitude. Compromise. “...
by Mark Katz | Business Strategy, Events, Internet Marketing, Knowledge Exchange
Grand openings, customer appreciation, ribbon cuttings, new member orientation, lunch & learn, these are all fancy pseudonyms for networking events. While meeting new people is wonderful the real power of the event falls back on the development relationships with...