by Joe Malinowski | Knowledge Exchange, Uncategorized
I recently went on the backstage tour at Disney World and learned some top secret Disney information that can help you with your online marketing! Here is a quick review and recap of the tour before we begin: Six hour tour, $75 per person lunch included, lots of cool...
by Joe Malinowski | Business Strategy, Internet Marketing, Knowledge Exchange
The “Colbert Bump”, because it’s where you go, who you meet, and who talks about you that does your marketing. This post was inspired by Dr. Stephen T. Colbert D.F.A., who was recently noted as one of the most influential persons in media by New York Magazine. The...
by Joe Malinowski | Business Strategy, Internet Marketing, Knowledge Exchange
Do you ever find yourself having a bunch of great ideas some of which you get to implement and others fall by the wayside? If you are like most business owners I would venture to guess you are an idea machine and there are just not enough hours in the day. Over the...
by Joe Malinowski | Business Strategy, Knowledge Exchange
Enchanting. What a powerful word when you relate it marketing. Have you ever thought about what makes you so special, why people choose you, or what makes people have the confidence to refer you? After completing Guy Kawasaki’s book, Enchantment, it really got me...
by Joe Malinowski | Internet Marketing, Knowledge Exchange, Restaurant Marketing
Running a restaurant is tough enough as it is without worrying about getting butts in chairs, so why do most places fail to embrace all the basically free marketing opportunities that are available? Fear. Fear of what people will say, and how they will talk about...
